Tuesday, January 22, 2008

Video Marketing via Video Sharing Sites


Video sharing sites for example YouTube and Metacafe seems to be the biggest hits in town especially with the younger and modern generations. These video sharing sites have also become the next advertising medium for many marketers. Marketers have been producing commercial videos for the purpose of marketing and promoting their companies' brands and products/services. Google, Apple and many other small to large companies have ride on this wave of utilising this new form of advertising vehicle and most have found it to be an effective marketing tool as these video sharing sites have a phenomenal high traffic circulation. Internet Outsider reports that YouTube now accounts for 28% of total minutes spent on Google worldwide and an astounding 35% of global users; This is indeed an astounding level. The biggest success of video sites such as YouTube is because it 'empowers' users making them feel that they are content producers themselves. Below is a list of video sharing sites that are popular worldwide now.

Google Video
BrightCove
PhotoBucket
YouTube
DailyMotion
iFilm
Myspace
Vimeo
BuzzNet
Flixya
GoFish
Kwego
Lulu 6
MyHeavy
PutFile
StupidVideos
Vmix
ZippyVideos
CastPost
Dotv
Famster
MeraVideo
Porkolt
VideoWebTown
Vidmax
Metacafe
Blip.tv
Blinkx
GodTube
Ourmedia
Vimeo
Tudou.com (Chinese)

82 comments:

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Marketing Prowess said...

Thanks for the post. The value of online video to marketers is continuing to grow. According to a BurstMedia survey, 7 out of 10 adult internet users viewed online video content and more than half of respondent’s age 65 and older are watching online video clips. Marketing managers that arent incorporating video into their budgets are at risk. The viral effects of the media alone are worth the investment.

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Anonymous said...

I was searching for the most exhaustive possible list of video sharing sites, and I found that one (http://www.ilikesharingvideos.com/video-sharing-sites/en/) which lists more than 250 of them with their niche, country, rank, etc.
It may help some other people around.
Cheers

Shannon Cherry/ shannoncherry@gmail.com said...

Video sharing is a great new technology! I prefer YouTube and also use Ready Talk, an online audio and web conferencing website.

Gayathri said...

Interesting thing. Looks great to see.

_________
GAYATHRI

Social Media Marketing

Colin said...

Great list of places here. The company I work for, Trade Show Emporium, is getting ready to launch two new videos that we will hopefully be able to make our business more successful. We make trade show displays and products, with a large focus on green products. We will definitely be using this video sites that you have provided to hopefully be able to reach a larger audience.

BizBlogged1 said...

Marketing by uploading a video will be very effective as it reaches the people quick. There are number of sites providing video uploading and broadcasting services. Informative post.

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Harriet said...

Every social network is very suitable for video marketing. For a couple of great video's about Pepsi China look at http://pepsichina.hyves.net/

erik said...

I totally agree with you. I just learned how powerful video advertising can be on the net. All the top earners in my affiliate company all have video's on youtube. I truly believe this is what was seperating them from the rest of the pack. Not only does Google love video but they also can put there sign up link on the same page with the video and get A ton of signups without even contacting anyone.

Video Marketing Tips said...

can Veoh and iMeen be included in this category?

Anonymous said...

video marketing is one of the best ways to get your message to people. Youtube is a great place for your video. If you go to: www.tubeviews.net/time :you can get you video ranked at the top which means it will be seen by A LOT of people. www.tubeviews.net/time

social marketing said...

This is a great post. My favorite marketing blog.

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Online Video Marketing said...

It seems to me that universities and colleges in the US are really leading the way in this area. Just check out Stanford University's YouTube Channel. There's over 500 videos on there!

Spectrecom Video Production said...

As the credit crunch continues to bite, online video marketing is definitely the way forward for both small and large businesses alike. The case for video production as an effective marketing tool really couldn't be stronger and companies who refuse to embrace are likely to get left behind.

Article2Video said...

It's interesting that some smaller video sharing sites bring more traffic than Youtube. With smaller sites you have more chance to stay on "Recent video" list than bigger video sharing sites.

In other words, don't stop by submitting your video to only Youtube. Take your time to submit to other sites as well.

Anonymous said...

A video uploading site not on the list but should have been, would be www.adwido.com these guys help you build a targeted keyword campaign that directly links to your site, plus the account is still FREE...

Cally said...

You're totally right! I know that video advertisement marketing and link exchange is very important to small business. after getting booted off youtube.com there are sites like http://adwido.com that give you free link exchange, video uploads, and even just a simple web page that will link back to your site because getting found is everything! great suggestion anonymous.

Michael said...

With so many place to add your videos to the Internet and so many types of videos - How do you know what do you do when it comes to video marketing. How do you go about creating a video that will catch the eyes of others.

Great list thanks

graphic designer said...

Complete bonkers, that's what I say!
Hurrah for you tube :-)

Seo London said...

Video Marketing is picking up momentum and expand to all fields. By the way thanks for list.

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jacob said...

I’m gna just share my views from top to bottom as I see them.
I feel this is a good simply because its consistent with how the user is used to seeing the comment form and filling out information in general. Filling out the name and email wont take me much time, and if you really wanted to go ahead and type the comment first, you can do so, not really that big of a work around.
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Zik said...

Good post! I myself market on video sharing sites.

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Glendaajackson said...

Yeah, it would have been nice to let us have a chance to say goodbye and exchange info.

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video production company said...

Fantastic little article, have you considered more unknown sites such iviewtube etc???

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Trade Show Booths said...

Great post. Trade shows will remain a very important part of the marketing mix.

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productora said...

Very true now a days video sharing is the best way for advertising .People share commercial videos also which help them in marketing of their product as well as companies. I like your explanation very much

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